Your time and energy are the two most valuable resources you have. For that reason, workshops with From The Nest go far beyond what you may have experienced in other business development courses. You’ll not only learn the theory and thinking behind best practices, you will actually USE them in real time, hands-on, with support, in a way that allows you to make changes right away. (Oh, and we laugh a lot, too!)

Everything we do in workshops is hands-on, practical, and down-to-earth because I know what it's like to balance working IN your business while working ON your business (eh, hem... more hours in the day, please?!)

I also know that you’ve signed up for tons of other workshops, webinars, and seminars… I have, too, and I’ve learned that the key to making the most of that investment is ALWAYS what happens after the workshop. That's why I design and present workshops that set you up with concrete, manageable action steps and the confidence, ideas, and energy you need to continue the momentum when you get back to your desk.

Here's what attendees have said about workshops with Abbie McGilvery of From The Nest:

"This workshop was really wonderful. It was interactive and incredibly relevant."

"Abbie is an incredible presenter… loved her energy."

"Fast moving, informative and fun!"

"Each one of us left your sessions inspired and ready to take action."


It’s time to get brave, DISCOVER your social media STORIES ANd BUILD your network!


Facebook: Intermediate Topics for Business

September 26, 2019, 9:30am-12pm at the Maine State Library in Augusta with SCORE

In light of the recent changes to the Facebook news feed algorithm, how can small businesses and organizations leverage their presence on Facebook? Is it even worth it?

Well, don't throw in the towel just yet. During this interactive workshop, you will learn the tips and tricks you need to know in order to rise above the algorithm changes and continue to deliver quality content to your audiences. We will also discuss Facebook Insights in depth. (Plus, you’ll get answers to all those Facebook questions you've been DYING to ask.) It’s time to make the most of Facebook time and energy to engage more of the people who matter most to your business!

In this workshop, you will learn to:

  • Understand Facebook for Business Insights so you can strategically build your following and create more engaging posts based on REAL data

  • Create a more consistent Facebook posting strategy

  • Manage it all including scheduling posts, tagging, and engaging with other business pages

  • Use Facebook Advertising and Boosted Posts more effectively

You will walk away with:

  • A clear understanding of Facebook's algorithm and how it affects your Facebook strategy

  • Tips and tricks for keeping your personal and business pages separate (yet working together)

  • Guidelines for creating engaging, authentic content for your brand’s Facebook Page

  • A better understanding of which key metrics to track within your Facebook Insights

  • A list of brand-specific content topics that will help you stay focused and relevant on social media

This workshop is right for you if: 

  • You have a Facebook Business or Brand Page that you should be paying more attention to, but you can’t seem to find the time or the content to make it work. 

  • You’ve got the basics down but you’re ready to dive deeper and begin to use Facebook as more of a consistent marketing tool.

  • You can access both your personal profile and your business/public page.

This workshop requires a basic knowledge of Facebook, and you should feel comfortable logging into and posting to your Facebook Business/Brand Page. You should have a Facebook personal account, know your password and be able to log into your Facebook Business/Brand Page.

10 Steps to Building a Successful, Simple Social Media Strategy

November 6, 2019, 9:30am-12pm at the Maine State Library in Augusta with SCORE

In this workshop, you will learn the 10 most important topics small business owners need to be aware of when planning their social media strategy and related campaigns. You will gain an understanding of what a social media strategy consists of, how to better market your products and services on your social media channels, and how to manage your social media schedule and content in an organized, simple way. You will walk away with the knowledge (and the magic tricks) you need to make your social media efforts more successful and rewarding!

In this workshop, you will:

  • Get a better idea of where you are now and how using social media effectively can impact your business

  • Learn the components that make up your brand and the importance of understanding your values, key messages, and voice

  • Explore the stories your business has to tell

  • Discover how to connect with your audiences in a more engaging way

You Will Walk Away With:

  • A set of guidelines for creating a simple, manageable social media strategy

  • Tips and tricks for effectively engaging your audiences

  • A better understanding of who your target market is

  • A spreadsheet template you can use right away for planning your social media calendar and managing content

    *Registration link coming soon!

Looking to develop a social media workshop for your business or organization?

Both pre-developed and customized workshops are available. Simply contact me and we’ll tackle it together!

© 2019 From The Nest Social, LLC, All Rights Reserved.