Coaching: The Launch Package

For the business owner who says, “I need a social media strategy - right now!”

The Social Media Launch Package helps you create a customized social media strategy that will serve as the compass for all of your social media activities. This package was designed for the individual who needs assistance from an expert, a PLAN, and a boost of energy to get their social media activities going in the right direction. Working one-on-one with a social media expert, you will figure out exactly where you are on social media, where you’d like to go, and which steps to take to make your social media efforts more purposeful and consistent.

This package takes place in three 2-hour sessions (6 hours total) and takes 1-2 months to complete.

Social Media Coaching Sessions within this package are completed virtually via phone and/or Zoom, and In-person Coaching Sessions are available for an additional travel fee (depending on your location/radius of Windham, Maine).

During our sessions, we will focus on the most relevant topics to you/your business, including (but not limited to):

  • Social Media Strategy Development

  • The technical side of social media channels (navigating around)

  • Tactical methods to build your following (strategy)

  • Basic social media rules, expectations, and recommendations

  • Visual Branding (logo, colors, fonts)

  • Messaging (tone, personality, and voice)

  • Website development/SEO

  • Facebook, LinkedIn, Instagram, Pinterest, Twitter, YouTube

  • Email Marketing

  • Blogging

You Will Walk Away With:

  • 6 hours of individualized, energy-spiking social media guidance with Social Media Strategist, Abbie McGilvery

  • A Current Climate document which includes a Social Media Channel Analysis (audit), a Basic Website Analysis, and a list of recommendations to get you started

  • A Social Media Strategy Template and guidance toward creating your personalized Social Media Strategy.

  • A shareable social media calendar and planning document to plan and track all of your social media activities

  • All notes, recommended resources, and Magic Marker Maps created during your sessions.


STEP 1: Pre-Session Current Climate

Before our first session, From The Nest will complete a Basic Social Media Channel Analysis, a Basic Website Analysis, and create a document for you containing all of the information listed below. This Current Climate Document will be emailed to you prior to your first coaching session.

  • Services/Products

  • Reviews/Testimonials

  • Marketing Phrases

  • Key Brand Words

STEP 2: Your Coaching Sessions (Three 2-hour sessions, 6 hours total)

During your Coaching Sessions, Social Media Strategist Abbie McGilvery will work with you one-on-one to simplify, strategize, and tackle your biggest social media and marketing questions. She will walk you through her 8-Steps To Social Media Success to be sure you have your ducks in a row, then help you make a plan for content creation, management, and distribution on social media channels. As a coaching client, you can contact Abbie between sessions via email to request additional support and ask questions as they arise. 

STEP 3: Post-Session Follow Up

Within 48 hours of each of your Coaching Sessions, you will be provided (via email and Google Drive) with detailed notes from our session as well as any recommended resources, notes, and Magic Marker Maps created during your session. Abbie will also give you regular homework to complete and document all progress as you work together to create a social media strategy that works for you.

Cost: $1500

*In-person coaching requires an additional fee for travel.


*Don't want to go virtual? In-Person Social Media Coaching Packages are available for an additional travel fee (depending on your location/radius of Portland, Maine). Go ahead and schedule your session using the "In Person" link above and we'll be in touch to coordinate!

© 2019 From The Nest Social, LLC, All Rights Reserved.