Why SPEND TIME AND MONEY ON A workshop WITH FROM THE NEST?

Your time and energy are the two most valuable resources you have. For that reason, workshops with From The Nest go far beyond what you may have experienced in other business development courses. You’ll not only learn the theory and thinking behind best practices, you will actually USE them in real time, hands-on, with support, in a way that allows you to make changes right away. (Oh, and we laugh a lot, too!)

Everything we do in workshops is hands-on, practical, and down-to-earth because I know what it's like to balance working IN your business while working ON your business (eh, hem... more hours in the day, please?!)

I also know that you’ve signed up for tons of other workshops, webinars, and seminars… I have, too, and I’ve learned that the key to making the most of that investment is ALWAYS what happens after the workshop. That's why I design and present workshops that set you up with concrete, manageable action steps and the confidence, ideas, and energy you need to continue the momentum when you get back to your desk.

Here's what attendees have said about workshops with From The Nest:

"Interaction, handouts, great content!"
"Abbie is an incredible presenter… loved her energy."
"Fast moving, informative and fun!"

It’s time to get brave, DISCOVER your social media STORIES ANd BUILD your network!


UPCOMING WORKSHOPS IN MAINE (AND ONLINE!)

Creating Powerful Video Content For Social Media

March 8, 12:00 - 1:30 pm (Virtual Workshop - 1.5 hours)

Video is one of the most effective storytelling tools you can use, and your social media audiences love it. Why not give them the best video experience you can offer so they are engaged, entertained, and moved to share it with others? In this workshop, you will learn the basic guidelines of video creation for social media channels including "best practices" for Facebook (including Facebook Live), Instagram, and YouTube.

In this workshop you will learn to:

  • Embrace the power of video for telling the stories of your brand

  • Use your Facebook Page, Instagram Feed, and YouTube Channel more strategically

  • Better understand your target audiences and what they want/need from your video

  • Access local resources and low-cost tools for getting your videos produced and edited

You will walk away with:

  • A list of tips and tricks to help make your videos stand out on social media

  • A better understanding of Facebook Live, YouTube and Instagram Stories

  • A plan for which channels will be most effective and which stories to tell using video to build your visibility on social media

*This workshop takes place online via Zoom, a video-conferencing website that is free to use. Upon registration, detailed instructions for logging in and joining the workshop will be emailed to you.


LinkedIn: Focusing Your Efforts for More Impact

March 22, 12:00 - 1:30 pm (Virtual Workshop - 1.5 hours)

For most small business owners the big question is, "what should I spend my time DOING on LinkedIn?" If you're like most people in business, you have very limited time and energy to put toward social media, so you could use a few tips and tricks to make LinkedIn a more powerful, efficient tool to support your networking efforts. In this interactive workshop, Social Media Strategist Abbie McGilvery will provide you with some “magic tricks” and her top 5 tips for focusing your efforts to make the most impact on LinkedIn. You will walk away with a better understanding of how to navigate the platform, how to grow your network authentically, and how to make better use of your online networking time.

In this workshop you will learn to:

  • Optimize your LinkedIn profile

  • More easily navigate your way around the LinkedIn platform

  • Use LinkedIn Groups strategically to demonstrate your expertise

  • Post more engaging content consistently

  • Make better use of your online networking time

  • More efficiently find like-minded people, leads, and industry influencers on LinkedIn

  • Identify who you already have in your network and think more deeply about how those people are important to you/your business

  • Become more brave and powerful when talking about yourself online

You will walk away with:

  • A better understanding of how to use LinkedIn strategically to grow your network exponentially

  • 5 tips for focusing your efforts in order to make the most impact on LinkedIn

  • A list of LinkedIn groups of interest to you

This workshop requires that you have a basic knowledge of LinkedIn, have a LinkedIn account, know your password, and are able to login successfully on your laptop or tablet.

*This workshop takes place online via Zoom, a video-conferencing website that is free to use. Upon registration, detailed instructions for logging in and joining the workshop will be emailed to you.


Creating Powerful Video Content For Social Media

April 6, 7:30 - 9:00 am in Falmouth, Maine (In-Person Workshop With Maine Women's Network)


Engaging Customers With Your Values and Your Story

April 12, 12:00 - 1:30 pm (Virtual Workshop - 1.5 hours)

To engage potential customers, there is nothing more powerful than sharing stories that reflect the values of your business. Telling your stories can be a vulnerable (sometimes scary!) adventure, but storytelling is a skill that business owners must be using in this fast-paced social media world in order to build authentic connections with customers and partners. When you understand your story, what’s unique about you, and what people truly value about what you do, you will be poised and ready to create social media content that will inspire and entertain your target audiences.

In this workshop, you will learn to:

  • Define your business’ personality and values in depth so you can more easily engage your target market in an authentic way

  • Fall in love (again!) with the story behind your business

  • Identify a list of interest topics you can use to create and find content for social media

You Will Walk Away With:

  • Tips and tricks for engaging people with your story more effectively on social media channels and in real-life scenarios

  • A better understanding of how people are finding you and what they’re really looking for

  • More confidence and clarity around your story and the power it has to move customers to “buy”

*This workshop takes place online via Zoom, a video-conferencing website that is free to use. Upon registration, detailed instructions for logging in and joining the workshop will be emailed to you.


10 Steps to Building Social Media Visibility

May 9 in Portland, Maine (In-Person Workshop with The Maine Women's Conference)

Registration Opening January 19, 2018!


Looking to develop a social media workshop for your business or organization?

Both pre-developed and customized workshops are available. Simply contact me and we’ll tackle it together!


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